A small change in business value, up or down could mean thousands to your retirement savings. If you are thinking about starting a business or would like to maximize your company’s value for more business equity for building retirement savings read on.

While working with businesses for over 20 years, Mr. Whipple noticed that most business improvement initiatives did not add to business value nor did they consider leveraging business value/equity. Further, he learned and understood how intangible business value principles and laws, found in the book, have power to make or break a company’s value even with a great marketing/business strategy. Ask how would leveraging a principle or law of business value could effect your business equity?

He also knew that an Owner, working in the business often caused a potential Buyer concerns, while lowering the value of a business or making it unsaleable. Michael Gerber, in his book the E-Myth mentions this principle,”working on the business not in it”. While, Mr. Whipple wants Owners to delegate and have an absentee owner business run business-see an example of how this principle could make a Business Owner $100,000s in the book. Ask how this one principle could effect your company’s value?

These principles or laws are either working for or against business value, right now. Get the book today and start a new initiative making more to close the retirement gap. We offer an online complimentary review that will show you un-tapped value and the fastest way to close the retirement gap using principles and laws of business value. Contact us today.


What others are saying about the book:

“Now I look at buying or building a business a different way.” Michael

Yes it’s has helped me a lot. I look at business a lot differently now and know more on which one to buy. I’m going to be reading it again today. I feel more confident with your book.” Andrew

“David C. Whipple’s book, “The 14 Immutable Laws of Business Value”, with its principles and laws provide insight to positioning one’s business for future opportunities. Being familiar with business operations, marketing, and financial management with more than 3 decades of working and studying the business world, I’ve known these principles and laws existed in all aspects of a business and not brought to light in the manner David has in this book.” Stephen

Download a free introduction to “14 Immutable Laws of Business Value” by filling out the form below:


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Get the principles and laws to base your next savvy business value move on for better results. You already know a simple law if used will effect the price of a business. For example: if you use your name for a business name and then sell the business there is less value than if you had a memorable benefit for the name of the business. Then you could get closer too 3 x EBITADA instead of 1.3 x EBITADA when you sell. This is only one law. Get more principles and laws of business value in the book.

Discover in the full version of “14 Immutable Laws of Business Value“:

  • Learn why other business moves failed and some did not.
  • What are intangible constraints of business value?
  • How could an International Company start positioning for a buy-out by an U. S. based Company?
  • Why would an U. S. based company pay more for a foreign business?
  • Why use accelerators of business value not cost-cutting or productivity techniques?
  • Why is moving a business organization towards an “ideal business” model vital to maximizing business value?

In the book, there are over 21 pages from the Author in a guideline format, providing a savvy Business Owner/Buyer ways to size-up a business and build business value that equates to business equity. If you are buying a business, and if one principle or law is not working in the target business then it has a lower value. Or is it an opportunity for the Buyer? Get to know them today and crunch the numbers with an Ambassador with Analyzer II to start a new journey with equity.

Mr. Whipple researched and talked with Business Owners/Leaders and Business Brokers for over 20 years before he wrote this short guide for you. He found similar ways, principles and laws that those savvy communities used so he wrote them so you could use them. These principles or laws are either working for or against business value, right now.

Get the full version of “14 Immutable Laws of Business Value” at Amazon today. Click the image below to get the full paperback version of the book on Amazon.



Learn the “why” of the E-Myth in the “14 Immutable Laws of Business Value” above. Get the facts of a business value initiative. Ask us for a complimentary review to crunch the numbers.

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