Business Value
Principles and Laws
David C. Whipple learned the hard way. After graduating from the University of Utah in 1985, he entered the world of business sales and quickly discovered a critical gap: the business valuation principles he learned from his broker were nowhere to be found in his university education. Through hands-on experience, working with business owners across 44 diverse industries, he uncovered the secrets to maximizing business value. Now, he’s sharing those hard-won insights with you in the book below.
Is your profitable business actually valuable? After 20 years of research and collaboration with brokers, buyers, and owners, David C. Whipple distilled the essential principles of business valuation into “14 Immutable Laws of Business Value.” This book provides a roadmap to assess and maximize your company’s value for greater equity. Whipple points out, “A business can have profitable sales and yet possess little to no real value.” True sustainability requires more than just lead generation. It demands a holistic approach, integrating business value principles and laws into the very core of your business model.
Learn the critical difference between marketing and business value strategies – watch this video.
David’s keen eye noticed that even the best marketing or business plan often did not include business value initiatives like leveraging equity. He thought they were more focused on marketing concepts like frequency and reach or popular social media channels rather than activities that really formed a sustainable business. He knew a business could have profitable sales and no or little value. With irreverent but honest insights, David provides advice that oftentimes flies in the face of conventional, but always successful, business wisdom in the book below.
Are unseen forces impacting your business value? The principles and laws outlined in this book are constantly at work, either building or eroding your company’s value—often independently of your accounting numbers. Understanding both financial data and these intangible drivers is crucial for any successful value initiative but more important is the interdependence of business value and the business model. While researching and writing about these critical, yet often overlooked, principles, David C. Whipple also developed powerful analytical tools: Analyzer II, Analyzer I, and CEO Analyzer. These tools help identify and leverage untapped business value and are bases on interdependence. Discover how you can unlock hidden potential in your business with this book, the support of a Business Analyst, and Analyzer II 3.0. Start your 2025 value initiative today.
Download a free introduction of the book :
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From the above introduction you could begin to understand the depth that Mr. Whipple understands business value and value initiatives. Get the book today to start on a new adventure.
In his search he found 2 other similar guides to businesses. “21 Immutable Laws of Marketing” and ” 21 Immutable Laws of Branding”. These guides along with his book “14 Immutable Laws of Business Value”, provide a cutting edge trilogy for a small business owner for maximizing business value for more equity to leverage.
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Learn in the full book, on pg. 7, how a Business Owner increased his business value $210,000 with little cost to him. What untapped value could you find in your business after reading the book?
Click the book picture below to buy the FULL VERSION @ Amazon!
Is your business truly maximizing its potential? Discover the full “14 Immutable Laws of Business Value” on Amazon and unlock critical insights, including:
- Are your current initiatives actually building business value?
- What are the red flags that signal hidden value erosion?
- How can international companies strategically position for a US buyout?
- What makes a US company willing to pay a premium for a foreign business?
- Why is organizational structure key to maximizing business value?
This expanded edition provides over 21 pages of actionable guidelines, empowering business owners and buyers to assess and build real equity based on proven principles and laws. David Whipple reveals why most growth and marketing plans miss the mark, focusing on cost-cutting and advertising instead of leveraging equity—the fastest path to wealth.
What others are saying about the book: “Now I look at buying or building a business a different way.” Michael “Yes it’s has helped me a lot. I look at business a lot differently now and know more on which one to buy. I’m going to be reading it again today. I feel more confident with your book.” Andrew “David C. Whipple’s book, “The 14 Immutable Laws of Business Value”, with its principles and laws provide insight to positioning one’s business for future opportunities. Being familiar with business operations, marketing, and financial management with more than 3 decades of working and studying the business world, I’ve known these principles and laws existed in all aspects of a business and not brought to light in the manner David has in this book.” Stephen
Get to know the principles and laws of business value that are working or not for your company. Start with an online complimentary review of your business situation. Set a time now!
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