Business Value Principles

Maximizing Business Value

After graduating from the University of Utah in 1985 David C. Whipple went out selling business. He soon realized that what he was being taught by his Business Broker/Manager was not at any University. And helped many businesses with the things he learned while they were preparing to sell their business. He began writing these concepts down and then published them in 2008 in the book below so, you could know what to do with your business.

After 20 yrs of research with Business Brokers, Savvy Business Buyers and Owners, Mr. Whipple wrote and published the book below so, you could have a way to assess and begin maximizing your company’s value. He notes, “A business could have profitable sales and no or very little business value.”

In his search he found 2 other similar guides to businesses. “21 Immutable Laws of Marketing” and ” 21 Immutable Laws of Branding”. This guides along with “14 Immutable Laws of Business Value”, provide a cutting edge trilogy for a small business owner that does not change over time.

maximizing business valueListen to David tell his story of how “14 Immutable Laws of Business Value” was started at the link below:

The principles and laws in this book are either working for or against your business right now. Reading and Understanding them could bring a key to opening untapped business value at your business. Start by getting a free introduction below.

Download a free introduction of the book below:

Maximizing Business Value

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David also found that most business growth initiatives or marketing plans did not consider business value or leveraging equity. They were all about cost-cutting, more advertising, and increased productivity that do not relate too or add too business value. This book begins your understanding and focus on business value. If you are starting a business take a look at his newly released book for start-up ideas, so, you could capitalize on principles and laws of business value in the beginning. If you are planning on expanding, leveraging, selling or exiting we offer an online complimentary review of your business.

Use what he learned to gain more equity for a loan, leveraged buy-out, expanding, or for selling.

David’s keen eye noticed that even the best marketing or business plan did not include business value initiatives. He thought they were more focused on frequency and reach or which popular social media channel rather than activities that really created business value. With irreverent but honest insights, David provides advice that oftentimes flies in the face of conventional, but not always successful, business wisdom.


Learn in the full book, on pg. 12, how a Business Owner increased his business value $210,000 with little cost to him.

Click the book picture below to buy the FULL VERSION @ Amazon!

Maximizing Business ValueDiscover in the full version of “14 Immutable Laws of Business Value“ at Amazon and learn:

  • Are your business projects related to business value?
  • What are the intangible constraints of business value?
  • How to build your customer base and with what?
  • How could an International Company start positioning for a buy-out by a U. S. based Company?
  • Why would a U. S. based company pay more for a foreign business?
  • Why is moving a business organization towards an ideal organizational model vital to maximizing business value?

In the full version, there are over 21 pages from the Author in a guideline format, providing a savvy Business Owner/Buyer ways to size-up business value and then build business value that equates to real business equity based on principles and laws that work.

What others are saying about the book: “Now I look at buying or building a business a different way.” Michael “Yes it’s has helped me a lot. I look at business a lot differently now and know more on which one to buy. I’m going to be reading it again today. I feel more confident with your book.” Andrew “David C. Whipple’s book, “The 14 Immutable Laws of Business Value”, with its principles and laws provide insight to positioning one’s business for future opportunities. Being familiar with business operations, marketing, and financial management with more than 3 decades of working and studying the business world, I’ve known these principles and laws existed in all aspects of a business and not brought to light in the manner David has in this book.” Stephen

Get to know the principles and laws of business value that are working or not for your company. Start with an online complimentary review of your business situation. Set a time now!

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