Business Value Creation
In 1984, David found himself in the middle of the Yukon Range, looking at his frozen truck after driving through a raging river. It was after midnight, he was soaking wet, and freezing. The road was blocked by an ice dam, and all he could do was ask, “What’s my next move?”
Entrepreneurs face similar questions every day. The road to success is full of barriers and unexpected challenges. But after decades of advising businesses, he has learned that while every company is unique, the principles and laws of business value are timeless.
Principles are the fundamental “why” behind your success—like being customer-centric. Laws are the specific, actionable “what” and “how”—like reducing customer churn by 10%. They work together, but a core principle can sometimes supersede a specific rule.
Starting a business requires bridging the gap between an initial concept and tangible equity ( See rule 14, Law of Future Business Value). Building a valuable business with leverage-able equity is essential for wealth creation. How could a business idea be transformed into a valuable asset that generates equity?
The challenge is to stay out of debt while rapidly developing this top-line value, enabling the leveraging of equity for wealth accumulation.
Before proceeding, evaluate your business idea using the principles outlined in “10 Immutable Laws of Business Ideation” for it’s ability to launch and form business value (equity for leveraging). The book framework guides your concept through a 10-step process to determine its viability. Only a business idea that successfully navigates all 10 steps provides a solid foundation for building equity and leveraging it for wealth creation.
Ask for an online complimentary review. We can help you achieve your vision while building a solid business for leveraging.